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Why it is So Important to Be Connected With Social Media: Some Recent Social...

  In Dennis Prince’s recent book Get Rich With Twitter, he quotes: “In order to reach 50 million users it would take:              38 years by radio              13 years by television               4...

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Students Using Social Media for School Shopping

Marketing school products has taken a virtual direction with sites like Facebook, My Space, Twitter and others focusing their messages on young shoppers.  Advertising on cell phones and social...

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What is an ePortfolio or Career Portfolio and How Do I Create One?

Today’s Ask Dr. Diane:  When I graduated from high school, I was told to set up a career portfolio.  What is that and how do I do it?  For a complete explanation for “what is a career portfolio” click...

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What is Crunchbase?

I stumbled upon Crunchbase.com recently when researching some information about WordPress.  What is Crunchbase?  According to their site: CrunchBase is the free database of technology companies,...

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What is comScore’s Social Analytix?

Are you looking to follow how often your company’s brand is mentioned?  You might be interested in comScore’s Social Analytix.  This is a new social media tool that can provide detailed insights....

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What is Rapleaf and What Do They Know About You?

  image via leadconfidential.com If you look at Rapleaf’s site, they describe their business in the following manner: “Rapleaf is a San Francisco-based startup with an ambitious vision: we want every...

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Facebook Adding $500 Million While MySpace Downsizes

Image via applesheartsandcookiescandleco.com Myspace led the way for companies like Facebook.  However, their pioneering efforts are fading.  WSJ.com reported, “Myspace is preparing to announce a...

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Social Networking Could Leave You Open to Attack: How to Protect Yourself

via google.com As the popularity of networking sites grows, so does the opportunity for social networkers to experience problems.  There are some safeguards people can put into place to protect...

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Facebook Making People More Empathetic

Several studies have shown that online communication has facilitated friendships, honesty and sense of belonging.  New research is showing that Facebook time may actually improve people’s empathy as...

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Importance of Unique and Repeat Visitors

Keeping track of unique visitors helps determine effectiveness of marketing strategies.  Webopedia explained that the term unique visitor “refers to a person who visits a Web site more than once within...

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